Recently, New Oriental Online and Tmall Smart announced a cooperation. The two sides will conduct comprehensive cooperation in technology, content, services, and other aspects around educational intelligent hardware to jointly create hardware products that meet user needs.
What is the technical composition of New Oriental in terms of educational intelligent hardware layout?
Since its establishment in 2005, New Oriental Online has been deeply involved in the field of education for more than ten years, accumulating rich educational content, learning methods, and related concepts, and having a profound understanding of students’ learning habits and psychological characteristics.
At present, the education intelligent hardware industry in transition has developed rapidly in recent years: it is estimated that the market size will be close to 100 billion yuan in 2024. In the face of the rapidly growing market, New Oriental Online announced that it had begun to make continuous efforts in technology, products and sales.
In terms of technology, New Oriental Online and Tmall Smart will achieve in-depth interoperability, so as to ensure that the intelligent hardware reaches the industry-leading technical capability and algorithm level; In terms of products, New Oriental Online focuses on real learning scenarios, analyzes user needs, and designs and builds practical and effective educational intelligent hardware.
Zhiya experts said that as of the latest, New Oriental Education Technology Group Co., Ltd. and its affiliated companies have applied for 74 patents in 126 countries/regions. From the perspective of patent application trends, the company’s patent applications in the above fields show a trend of decentralized application. In 2007, the company applied for a total of 9 patents, all of which were authorized patent applications. In 2011, 2015, and 2018, the company’s patent applications were relatively small, with only 1-2 applications. In recent years, the number of patent applications has increased significantly. Although the number of patent applications per year has increased, it does not exceed 50.
According to the company’s technical composition, it currently holds 24 patents related to “reading or recognizing printed or written text or graphics” and 20 patents related to “computer systems based on biological models”.
(Note: The data included in the Smart Bud global patent database include patents that have been published in 126 countries/regions. Generally speaking, it takes 4 to 18 months for patents to be queried from application to publication.)